Pantone Colour of the Year 2024

January 29, 2024

After a vibrant and energising year with Viva Magenta, Pantone has taken a more subdued approach with its 2024 Colour of the Year. Introducing Peach Fuzz, a gentler shade that exudes warmth and comfort – a delicate hue nestled between pink and orange, anticipated by Pantone’s experts to capture the essence of the upcoming year.

“In a world that can often feel harsh, people seek colours that bring solace – soft and warm hues that offer nurture and comfort. It’s a shade resonating with compassion, providing a tactile embrace that effortlessly connects the youthful and the timeless,” explains Leatrice Eiseman, executive director of the Pantone Colour Institute.

For over two decades, colour experts have convened in secret meetings to select the annual colour, a task not to be taken lightly. In 2016, the Colour Institute chose two colours, Rose Quartz and Serenity, making a statement about gender fluidity. The selection of Very Peri in 2022 marked the first time the company created a new shade from scratch.

Peach Fuzz underwent extensive debates, scrutiny, and testing. Pantone’s program is a significant trendsetter, influencing colours in mobile phones, cars, jewellery, fashion, and home decor, deserving the attention it receives.

This romantic peach tone exists harmoniously in the realm of pinks, situated between mid-century Palm Springs and a Moroccan riad, distinct from the bold Barbicore. It suits our homes well, embodying the warmth and earthiness of deeper terracotta tones, while maintaining a playful and poetic essence.

With any pink hue, there’s a risk of it becoming overly sweet, so balancing it with darker shades is advised. It pairs seamlessly with blues, greens, and greys, creating harmony and elevating these colours. The human mind instinctively seeks colour balance to regulate temperatures. Introducing Peach Fuzz to cooler environments rich in blues and greens provides the necessary warmth, creating a balanced atmosphere.

Whether you’re a fan of peach or not, it has the ability to add cosiness to a space. While it might not be the typical choice for room envelopment, it works well in spaces with limited sunlight, serving as an excellent accent tone in textiles, art, accessories, wallpaper, lighting and occasional furniture.

To prevent a space from looking washed out, incorporating patterns and textures, such as a boucle chair, linen or striped peach cushions, or a thick-pile rug, is recommended.

While the colour runs the risk of appearing dated, when used thoughtfully, it can be the perfect touch your home needs. Implementing Peach Fuzz in furniture, lighting and accessories to ensure a contemporary look in a space.